DraftKings, a leading sports entertainment and gaming company, is at the forefront of revolutionizing the way fans engage with their favorite sports and entertainment. As we continue to grow and innovate, we are excited to announce job openings for the year 2023, including the opportunity to join our dynamic team as a Campaign Manager. In this article, we will explore the responsibilities of a Campaign Manager at DraftKings, the qualifications required for the role, the and the application process.
Roles and Responsibilities: The Campaign Manager plays a pivotal role in driving the success of marketing campaigns and initiatives at DraftKings. Responsibilities of the Campaign Manager include:
- Campaign Strategy: Collaborate with cross-functional teams to develop and execute integrated marketing campaigns that align with business objectives and target audience preferences. This involves setting campaign goals, defining key performance indicators (KPIs), and establishing timelines and budgets.
- Campaign Execution: Oversee the end-to-end execution of marketing campaigns across multiple channels, including digital, social media, email, and traditional media. Coordinate with internal teams and external partners to ensure seamless implementation and delivery of campaign assets and messaging.
- Performance Analysis: Monitor and analyze campaign performance metrics to assess effectiveness and optimize strategies for maximum impact and ROI. Utilize data insights and analytics tools to track key metrics, identify trends, and generate actionable recommendations for continuous improvement.
- Stakeholder Communication: Serve as the primary point of contact for stakeholders across the organization, including marketing, product, sales, and creative teams. Facilitate clear communication, manage expectations, and provide regular updates on campaign progress and results.
- Budget Management: Responsible for managing campaign budgets and allocations, ensuring cost-effective use of resources while maximizing campaign reach and impact. Track expenses, reconcile invoices, and provide financial reporting to senior leadership as needed.
Qualifications: To be considered for the Campaign Manager position at DraftKings, candidates should possess the following qualifications:
- Education: Bachelor’s degree in marketing, communications, business administration, or a related field. Advanced degrees or certifications in marketing or advertising are a plus.
- Experience: Minimum of 3-5 years of experience in marketing, advertising, or campaign management roles, preferably within the sports, entertainment, or gaming industry. Proven track record of successfully planning, executing, and optimizing multi-channel marketing campaigns.
- Strategic Thinking: Strong strategic thinking and analytical skills, with the ability to translate business objectives into actionable marketing strategies and tactics. Experience developing and executing campaign briefs, creative concepts, and messaging strategies.
- Project Management: Excellent project management skills, with the ability to manage multiple campaigns simultaneously and deliver projects on time and within budget. Proficiency in project management tools and software is preferred.
- Communication: Effective communication and interpersonal skills, with the ability to collaborate cross-functionally and build relationships with internal and external stakeholders. Strong presentation skills and the ability to articulate complex ideas clearly and persuasively.
Application Process: To apply for the Campaign Manager position at DraftKings, interested candidates should visit our careers page on the DraftKings website and submit their application online. Please include a resume highlighting relevant experience, as well as a cover letter outlining your qualifications and interest in the role.
Upon receiving your application, our recruitment team will review your credentials and qualifications. Qualified candidates will be contacted for further assessment, which may include interviews, case studies, or skills assessments to evaluate suitability for the position.
Conclusion: Joining DraftKings as a Campaign Manager offers a unique opportunity to be part of a dynamic and innovative team that is shaping the future of sports entertainment and gaming. If you are passionate about marketing, thrive in a fast-paced environment, and are ready to make an impact, we encourage you to apply for the Campaign Manager position today. Take the next step in your career journey with DraftKings and help us bring the excitement of sports and entertainment to fans around the world in 2023 and beyond.